Blerd Cup is a FREE, convention-wide experience that challenges you to discover creators, support indie publishers, celebrate the community, and compete for exclusive prizes, including a Sony PlayStation 5 prize bundle.
The Blerd Cup is an unapologetic celebration of Black nerd culture.
Everyone who comes to celebrate that culture with us is welcome to compete.
The best way to win the Blerd Cup is to genuinely immerse yourself in Black nerd culture, then tell us the story of that journey.
Choose from a curated collection of experiences celebrating Black nerd culture across SDCC.
There is no single path. Every Explorer creates a different journey.
Complete as many experiences from the Explorer's Guide as you can and fully immerse yourself in Black nerd culture throughout SDCC. There is no maximum. The more you experience, the more you'll discover, and the richer your journey will become.
Meet creators, support independent artists and publishers, attend panels and events, connect with fellow fans, and uncover the people, places, and moments that make the culture extraordinary.
Many experiences are repeatable, so keep exploring throughout the weekend. Meet multiple creators, take photos with cosplayers, support different Black-owned creators and publishers, attend a variety of events, and continue adding new chapters to your Blerd Cup story. Every experience brings you one step closer to becoming the inaugural Blerd Cup Champion.
Throughout the championship, document your experiences by posting photos and videos to your Instagram feed using #BlerdCupSDCC26 and tagging @blackheroesmatter.
At the conclusion of the championship, take time to reflect on your journey and create one final Instagram Reel or post that tells the story of your Blerd Cup experience.